Mashup 2011- Napa Style!

Crushpad’s annual Mashup was Saturday, March 12th at the Silverado Resort in Napa. Despite gloomy forecasts, we woke to beautiful sunshine as clients descended upon the Napa Valley from locales near and far; including the Bay Area, New Jersey & Hong Kong.


Mashup takes place this time every year so clients can taste their barrel samples with Michael, Cindy, Kian, Adam and one another. It’s an opportunity to get a sneak peek into the wine’s development and discuss characteristics they would like to accentuate in their finished product. It’s a lot of fun, and very interesting, to taste the progress of the wine after just a few short months in barrel (and about 15 months for the ‘09 Bordeaux varietals). 


A new addition to this year’s Mashup was the magic green screen! Resident super-cinematic-guru, Daphne Feng conceptualized and executed a green screen film studio... this was seriously cool. We’re coming for you Pixar! She compiled a mash-up (pun entirely intended) for your enjoyment below. Daphne was booked all afternoon with groups creating their own commercials for their individual labels. She has been busy editing and will send these to the “talent” in the coming weeks. 


We were so excited to have so many of our extended Crushpad family in the valley at the same time and for that, we extend a big thanks to those that were able to make it.